To scale social impact – or any aspect of a business – you need to measure what you’re doing and track it over time. To make sure we’re being as effective as possible with our giving back efforts, we’ve developed our annual social impact reports.
Our social impact reports show all of the giving back and social venture work we do every year. It has our volunteer hours, pro-bono projects, bursaries and scholarships, and contributions we made to communities and the Reconciliation movement.
They also describe how all of this work contributes to the overall success of the organization and the outcomes of our efforts. We don’t just show our donations, we also try and track the impact of this work and tie these efforts to our organizational goals.