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Design and Branding

Great design is all about telling a story - your story - and our designers and strategists are here to help you tell it. We’re meticulous about graphic design work and we genuinely care about creating high-quality designs you’ll be proud to share. The focus of our design work, outside of website design, is primarily branding and logo developments. We work with your team to refine your brand and your organization's visual identity then build up all of the key branding assets you'll need.

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Featured Projects

Want to get started on your design project?

Groovy! Outside the scope of logos, we do take on other design opportunities. While we prefer to work on digital designs, our design team has experience in all areas of design, including print and illustration.

If you have a values-aligned project and you think we’re the right fit, please get in touch. We'd love to collaborate with you.

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Our Process

Project Kickoff and Creative Discussion

For us logo development doesn't start with an image on a screen or even a sketch on the page, it starts with your mission, vision, and values. Our experienced designers start every design and branding project with an in-depth discussion of the story you're trying to tell and the values you want to share with the world.

Design Survey and Collaboration

We'll also ask your team to complete a design questionnaire which will inform the brand you want to build. This creative briefing process can include any members of your team who should have a say in the aesthetic and identity of the organization. We'll compile all of the information from these questionnaires as best we can and develop a coherent set of mockups for your team to review.

Mockups

Next, we will present at least 3 creative mockups. We’ll also show how we arrived at those ideas and how your organization's goals and values guided us. From the mockups, we’ll refine the design and make edits until you're happy with your new logo.

Brand Standards Guide

From there, our designers can create a brand standards guide for internal or external use. This guide explains how the new logo and brand should be presented and used. It will also tell the story of the organization and share the mission, vision, and values of your team.